IMPORTANCE OF ENTREPRENEURSHIP AND INNOVATION IN THE HEALTHCARE INDUSTRY DURING THE COVID-19 PANDEMIC
National health care systems during the COVID-19 pandemic faced very serious functional problems in diagnosing the disease and providing patients with accessible and high-quality medical care, which directly affected the number and proportion of those who became ill, recovered and died from COVID-19. The suddenness, speed and scale of the spread of COVID-19 led to a collapse, to significant disruptions in the functioning of medical institutions in most countries, including Russia; their specific manifestations are described in the article. The new realities have required new management decisions. The purpose of the article is to study the contribution of entrepreneurship, including innovative entrepreneurship, in overcoming the crisis of the healthcare system caused by the COVID-19 pandemic and in adapting it to the new realities. The study was based on primary data (results of a survey of managers of several major medical institutions in Russia) and secondary data (results of a bibliographic review). Development and distribution of testing systems, medication and vaccines, oxygen supply, equipment of intensive care units, provision of personal protective equipment, disinfectants, supply of special beds and disposable tableware, gadgets and software, introduction of artificial intelligence technologies, telemedicine, innovative methods of personnel management, etc. – this is the list of the areas of entrepreneur-innovators’ investment in the health care system, which are in demand by the public sector in the conditions of the COVID-19 pandemic, revealed in the article. The development of innovative entrepreneurship in the health care system will improve the quality of patient care, increase cost efficiency and reduce risks. Due to the development of entrepreneurship and innovative technologies in healthcare, each new wave of the COVID-19 pandemic is under control and develops according to an easier scenario.
COVID-19 pandemic, entrepreneurship, healthcare facilities, healthcare system, innovative technologies, investments
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Информация об авторах
Самрат Рэй – доцент, Калькуттский институт инженерии и менеджмента Sunstone (кампус в Калькутте), Калькутта, Индия. E-mail: firstname.lastname@example.org. ORCID 0000-0002-9845-2974. ResearcherID N-7669-2019
Рана Пратап Пал – Ph.D., Dr.; заведующий кафедрой, Калькуттский институт инженерии и менеджмента, Калькутта, Индия. E-mail: email@example.com.
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